Amid a cloud of mystery and intrigue, the new iPhone 15 was launched on September 12, 2023. With an upgraded camera, glass and aluminum design, and upgraded software, the release caused quite a stir among brand fanatics globally. Moving away from its traditional color palette, the iPhone 15 is now available in five colors (black, blue, green, yellow, and pink), giving it a whole new look. Here’s what customers need to know about the iPhone 15:

• Dynamic island
  The iPhone 15 comes with a new feature called the Dynamic Island. Here, alerts and live activities pop up so users don’t miss them. The feature can help users track their next ride, see who is calling, check their flight status, rewind their podcast, check AirPod connectivity and battery life, and a whole lot more!
• Glass body with an aluminum enclosure
  There has also been a significant change in the iPhone’s design and build with the September launch. The iPhone 15 sports a color-infused back glass. This is fortified by a dual-ion exchange process and enclosed in an aluminum casing for added strength and durability. The phone has a textured matte finish and contoured edges for better grip.
• Improved photo qualities
  The iPhone 15 features an upgraded camera as well. The 48 MP main camera allows users to take standout photos in high resolution. It offers up to 4x resolution and 2x Telephoto to zoom in and get the perfect shots. The phone’s new focus feature also allows users to toggle between subjects in portraits, even after they have taken the shot. This feature has garnered significant interest among photography enthusiasts.
• All-day battery life
  The company claims that its latest launch, the iPhone 15, offers a video playback of up to 20 hours, while the iPhone 15 Plus offers video playback of up to 26 hours.
• A16 Bionic Chip
  The A16 Bionic Chip in the recently launched iPhone 15 also makes it a performance powerhouse. This feature lets users engage in computational photography and experience stellar voice isolation and smooth performance for graphic-intensive games. For those with rigorous phone usage, this feature is likely to come as a blessing.
• USB-compatible
  Apple has also made their new launch USB-C compatible, allowing users to charge their Mac, iPad, Watch, or AirPods with the same charger they use to charge their phone.
• Precision finding
  Another exciting feature on the iPhone 15 is Precision Finding on Find My Phone. This feature, powered by an Ultra Wideband Chip with a three-times greater range, allows users to find their friend’s location (when shared), even in crowded spaces.
• iOS 17
  The iPhone 15 series is equipped with the all-new iOS 17 as well. The renewed operating system allows users to create posters similar to calling cards, share contact info with NameDrop, the ability to create live stickers, and more.
• Accessories
  Apple is on a mission to reach carbon neutrality by 2030. As a part of this goal, the iPhone 15 does not come with additional accessories such as its power adaptor or AirPods. The only accessory included in the box is a USB-C charging cable that supports fast charging and is compatible with other USB-C adaptors and ports.
• Display size
  When choosing a phone that is ideal for one’s needs, it is important to consider phone size. The iPhone 15 and iPhone 15 Pro are available in two sizes – 6.1” and 6.7”, so customers can choose what feels most comfortable.

Price
Customers can choose from several different variants when buying the iPhone 15. Prices for each of these begin approximately at:

• iPhone 15 –  $799
• iPhone 15 Plus –  $899
• iPhone 15 Pro –  $999
• iPhone 15 Pro Max –  $1199

Differences between the iPhone 15 and iPhone 15 Pro
The iPhone 15 comes with a Super Retina XDR Display, aluminum with color-infused glass back, A16 Bionic Chip with 5-core GPU, 4x Optical Zoom range, and USB-C that supports USB 2.

The iPhone 15 Pro, in addition to these features, is also equipped with ProMotion Technology, Always-On display, up to 10x Optical Zoom range, up to 29 hours of video playback, and supports USB 3 for up to 20x faster transfers. The Pro series also has a titanium body with a matte textured glass back and an upgraded A17 Pro Chip with a 6-core GPU for enhanced performance.

Both ranges are also equipped with Crash Detection, a feature that can help save lives. This feature detects severe crashes and calls for help. This operation is carried out using hardware sensors and advanced motion algorithms that can recognize the signs of a crash, such as changes in cabin pressure caused by the deployment of airbags or sudden shifts in speed or direction. Once detected, the phone calls emergency services and notifies one’s emergency contacts.

Apart from these new features, the iPhone 15 range is also equipped with privacy protection to ensure that user data remains safe and confidential.